Sensational Story Ideas & Headlines

Lean Cuts Wallet Card

Download a 29 Lean Cuts Wallet Card for a handy reference guide you can take to the grocery store or when dining out.

Today’s Beef Choices

Grain-fed, grass-finished, certified organic, natural and branded beef products. While each kind of beef offers you something different, they all share the common denominators: tasty, nutritious and wholesome satisfaction. Learn more about how beef gets to your plate.

Planning Ahead with Seasonal Ideas and Recipes

Beef's versatile flavors and preparation methods lend themselves to every season. Turn to us to get a jump start on the latest seasonal flavors and culinary trends, and be sure to check in for special calendar markers such as National Nutrition Month. We’ll inspire you with recipes that make the most of farmers' markets, home gardens and cooking methods that fit the season. Whether you’re planning a summer grilling story in December or an après-ski menu in August, we can help set your editorial table.