Hillary Makens| March 25, 2018
The American Heart Association® has certified a total of 20 Beef. It’s What’s For Dinner. recipes and nine extra lean cuts of beef with its Heart-Check Mark. As an excellent source of 10 essential nutrients including zinc, iron, protein, and B vitamins, lean beef can be a part of a heart-healthy diet and help lower cholesterol as part of a healthy diet and lifestyle.
In a study published in the American Journal of Clinical Nutrition, researchers from Penn State University found that people who participated in the Beef in an Optimal Lean Diet (BOLD) study, consuming lean beef daily as part of a heart-healthy diet, experienced a 10 percent decline in LDL "bad" cholesterol, and still met targets for saturated fat intake.1
The first 10 Beef. It’s What’s For Dinner. recipes were certified in 2017. Since then, the Beef. It’s What’s For Dinner. culinary team has been hard at work developing 10 additional recipes that meet the American Heart Association’s® nutrient requirements and were officially certified with the Heart-Check Mark in early 2018.
In order to meet the American Heart Association’s® requirements, a nutrient analysis is submitted for each recipe. That analysis includes calories, sodium, saturated fat, added sugars and trans fat. In addition to being heart-healthy, the recipes are triple tested in the Beef. It’s What’s For Dinner. Culinary Center for ease of cooking and taste.
Heart health is important to the entire beef community and all segments of the industry work to produce healthy, delicious lean beef. Cattle farmers and ranchers are raising leaner animals; packers and processors are closely trimming beef cuts; and supermarkets and restaurants are offering lean beef to consumers. Thanks to these efforts, consumers can find the lean beef called for in these Heart-Check Mark recipes in their local supermarket.
About the Heart Check Program
The American Heart Association’s Heart-Check mark is an easy way to cut through the clutter and find foods that can be part of a healthy dietary pattern. The iconic Heart-Check mark has been on food packages and in the grocery store since 1995. Today one out of three shoppers say they use the Heart-Check mark to find healthier options in the grocery store. Now, the Heart-Check mark is also helping health-conscious Americans find heart-healthy recipes they can make at home. Certified recipes have been evaluated by one of the most trusted health organizations to meet specific nutritional requirements.
About the Beef Checkoff
The Beef Checkoff Program was established as part of the 1985 Farm Bill. The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States may retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen's Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA approval.
About NCBA, a Contractor to the Beef Checkoff
The National Cattlemen’s Beef Association (NCBA) is a contractor to the Beef Checkoff Program. The Beef Checkoff Program is administered by the Cattlemen’s Beef Board, with oversight provided by the U.S. Department of Agriculture.