Latest News from "Beef. It's What's For Dinner" and The Beef Checkoff Program

New Research Demonstrates Lean Beef is Good for Heart Health (December 15, 2011)

Beef: America's Favorite Protein is an Essential Building Block for Enjoying a Healthful Plate (June 2, 2011)

American Heart Association Certification Gives Consumers and Retailers Another Reason to Love Beef (February 15, 2011)

Statement on USDA/HHS Release of 2010 Dietary Guidelines for Americans (January 31, 2011)

Steak's Sizzle Wins America's Heart: Survey Reveals American's are Taking their Love for Beef to the Next Level (January 20, 2011)

Fall Back Into Breakfast: Start the Day Off Right with a Protein-Rich Breakfast Including Lean Beef (November 4, 2010)

New "Beef. It's What's for Dinner." Advertising Features Popular Lean Beef Cuts (May 6, 2010)

Inaugural "RD's Love Lean Beef" Grand Prize Recipe Winner Features Thai Braised Beef Shank (April 19, 2010)

Love Me Tender(loin): Steak Hits a Sweet Spot this Valentine's Day (January 19, 2010)

"Beef Up Health and Live Life to the Fullest-Protein in Beef Shown to Help Prevent Many Age-Related Health Issues" (December 7, 2009)

Mary Hawkes of Prescott, Ariz., Brings Home the "Best of Beef" (September 25, 2009)

"Use the Right Tool for Grilling Success" (July 2, 2009)

"Economy Hasn’t Hit the Grill: Americans Are Grilling More This Summer" (June 25, 2009)
 
 "Majority of Americans Aspire to Improve Their Skills at the Grill" (June 18, 2009)

"Stock Up on The Steaks You Love" (April 24, 2009)  

"Beef: It's What's On the Grill-Steps to a Delicious and Healthy Barbeque Season" (April 22, 2009) 

28th National Beef Cook-Off®  Seeks "Sonoma-Style" Recipe Entries (Jan. 8, 2009)

American Consumers Increasingly Food Price Sensitive - Eating the nutrient-rich way is easy, enjoyable and affordable (October 8, 2008)

Americans Love the Sizzle and Energy that Come from Steak - Survey Details 2008 Grilling Preferences (May 22, 2008)

“Beef. It’s What’s For Dinner” Advertising Campaign Invites Consumers to Discover the Power of Protein (January 7, 2008)