Discover the Beef Sustainability Story from Around the Country

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Welcome to Beef. It’s What's For Dinner.®, we’re glad you’re here!

Here at Beef. It’s What’s For Dinner. you’ll discover everything about beef — learn how beef is raised and grown, explore craveable recipes for every occasion, gain knowledge about beef’s convenience and versatility and learn the power of beef’s protein and how it relates to your nutritional wellness. You’ll walk away with confidence about all aspects of beef, from shopping, to eating and everything in between. So, grab a plate and join us at the table.

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Saucy Beef Wraps

beef up your lunchbox with beef

Power up lunch planning with beef meals featuring high-quality protein and essential nutrients for back-to-school season.

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TRENDING RECIPES:

Beef & Kale Bolognese

beef and kale bolognese

Ground Beef, vegetables and tomato sauce slow simmered and served over cooked pasta.

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FY24 BIWFD Recipe Re-Shoot, Classic Beef Shepherd's Pie

classic beef shepherd's pie

Ground beef, vegetables, and gravy baked under pillowy mashed potatoes. This will soon be a family favorite dish.

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Slow Cooker Pot Roast Soup

slow cooker beef pot roast soup

Enjoy the satisfying flavors of beef pot roast in a soup. Take a short cut with frozen vegetables for an easy meal.

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Classic Country Fried Steaks & Gravy

country-fried steaks and gravy

A classic beef dish! Delicious, crispy country-fried steaks served with peppered gravy and mashed potatoes.

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