Cooking a delicious, healthy, beef meal from scratch has never been easier with the launch of fresh beef meal kits in retail grocery stores across the country. Developed by American Foods Group in collaboration with Beef. It’s What’s For Dinner., the Steak Bowl meal kits rolled out in select stores in February and have expanded to more than 1,500 stores.
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Nothing says 4th of July quite like firing up your grill and enjoying a perfectly cooked steak or burger. So if you’re looking for some great grilling ideas, Beef. It’s What’s For Dinner., has the perfect recipes to take your 4th of July bash to the next level.
Whether firing up the grill after a round of golf or preparing a feast for all the dads in your life, Beef. It's What's For Dinner. is here to assist in making a savory memory for Dad on Father’s Day!
In a first for the FOOD & WINE Classic in Aspen, Beef. It’s What’s For Dinner. will offer attendees an on-site virtual reality ranching experience. Through this technology, attendees will have an opportunity to virtually visit a farm or ranch where they can explore how cattle are raised to produce high-quality beef.
Following a successful sponsorship of the FOOD & WINE Classic in Aspen, the Beef Checkoff donated approximately 100 pounds of beef to the Aspen Homeless Shelter. The donated beef was used in the Beef. It’s What’s For Dinner. booth in the Grand Tasting Pavilion where meat scientist, Bridget Wasser wowed guests with live beef cutting demonstrations.
In celebration of National Jerky Day today, Beef. It’s What’s For Dinner. has partnered with fan favorite “American Ninja Warrior®” competitor and cattle rancher Lance Pekus to share some of his favorite strength-building tips, including keeping beef jerky on hand as a strength-building food.