ESAP 2023


See how Texas beef farmers and ranchers are rethinking the ranch to raise sustainable beef through award-winning environmental efforts.



G Bar C Ranch, located north of Dallas, is committed to continually improving ranching practices in ways that nurture the environment. The Ellis family sees themselves as caretakers of the land, maintaining biodiversity, natural habitat and clean waterways. The ranch implements an adaptive multi-paddock strategy that rotates cattle through 58 permanently fenced pastures. The family also strives to keep carbon stored in the soil by minimizing disturbance. Wheat Creek runs through the ranch and eventually feeds into the Trinity River, which is a water source responsible for half of Texans’ water needs. The Ellis family grazes in a manner that keeps the vegetative filters and sponges working effectively and prevents erosion, keeping water clear and pure. The ranch is a living laboratory and opens its gates to researchers from organizations, universities and other institutions.

"We are dedicated to raising the highest quality cattle while putting the environment first. Our stewardship to the land benefits everyone. " - Meredith Ellis, G Bar C Ranch

Meet More Members of the Beef Community:

J.D. Hudgins Ranch

Meet rancher, John Locke of J.D. Hudgins Ranch in Hungerford, Texas. He shares how growing grass is a priority and how they utilize grass production to produce high quality protein.

Learn More about j.d. hudgins ranch >

Turkey Track Ranch

Austin Brown III

Meet Austin Brown III, a 4th generation rancher in Beeville, Texas. Brown's great-grandfather began Brown Ranches in 1924 and the family has since carried on the ranching legacy. The family believes their greatest strength is the value and stock they place on the family name- it’s the name and face behind every cow in the pasture and bale of hay in the barn – and it's their ultimate legacy above the land and herd. 

Learn More about The Story Behind Brown Ranches >

popular texas-inspired recipes

Smoked Beef Brisket


Sliced or shredded, this smoked Brisket is great on its own or in a variety of applications.

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Birria Tacos

birria tacos

Beef's take on a classic Mexican taco- spiced braised beef served in crisped corn tortillas alongside a spicy consomme.

See Recipe >

texas fact

Everything is bigger in Texas including the cattle industry. As the largest cattle producing state in the country, about 17% of all U.S. cattle ranchers and approximately 8% of the annual U.S. beef production are from Texas.